Delphi Corporation Program Details - Simple Steps to Co-Op Success

Co-Op Program Details

Steps for Co-Op Reimbursement

1.  Obtain pre-approval (not required for pre-approved marketing
      materials ordered from Delphi)
2.  Run ad or promotion
3.  Submit claim
4.  Reap the rewards of your Delphi connection

Obtain Pre-Approval

To receive co-op reimbursement, all advertising and marketing campaigns
must be pre-approved by Delphi.

Pre-Approved Marketing Materials

Motorsports showcars and other pre-approved marketing materials may be ordered directly from Delphi:
• Officially licensed merchandise
• Point-of-sale materials

For officially licensed merchandise and point-of-sale materials, complete and submit an online order. A Pre-Approval Form is not required. Follow documentation and claims submission procedures below.

Original Marketing Materials

Other marketing materials may qualify for 50 percent co-op reimbursement. Complete and submit the Pre-Approval Form with a layout (including text) of your outdoor graphics, print ad, or point-of-sale display, or a script/storyboard of your radio or television spot.

To ensure your marketing materials qualify for reimbursement, refer to Creative Guidelines.

Original marketing materials that do not receive pre-approval will not qualify for reimbursement.

Submit Claim

Documentation

Supporting documentation must accompany claim forms. This includes copies of third-party invoices (invoices sent to customer for items or services purchased) and proof-of-performance (samples of actual advertisements, flyers, event photos, etc. that demonstrate how the Delphi brand was supported and promoted). Additional documentation must be provided that demonstrate reimbursement for tangible items such as tickets, T-shirts, or advertisements, and that allow Delphi Product & Service Solutions to document the market value of the items (with an invoice from the supplier of the service).

Note: Delphi cannot process or accept direct-to-Delphi WD invoices for co-op items.

Claims Submission

Final claims must be submitted and received by November 15 of the current year to apply against your reserves. (Unused funds are not eligible for carryover to the following year.) Claims must be submitted within 45 days of program end. If approved, your co-op account will be credited in 6-8 weeks.
If you have exhausted your advertising dollars, your claim will be denied.

For More Information

If you have questions regarding your co-op account or the co-op reimbursement process, contact your Delphi sales manager. Questions about specific materials submitted for pre-approval or about specific claims should be directed to the Delphi Co-Op Administrator at productsandpromotions@delphi.com.

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